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TWHBEA Details Restructuring



 




LEWISBURG, Tenn. (Nov 05, 2007) -- The Tennessee Walking Horse Breeders’ and Exhibitors’ AssociationSM (TWHBEASM) today detailed its restructuring.   

Chuck Cadle, TWHBEA’s CEO and Executive Director, provided the following details:

The Voice magazine will be a combination of a series of "coffee table" special editions and membership magazines.  The December issue will continue as planned.  Ms. Amy Spears will assume creative and production responsibility.  Ms. Sarah Gee will assume responsibility for content and copy.  Mrs. Amanda Campbell will continue in her sales role with special emphasis on the “coffee table” special editions as well as providing feature articles for the membership magazines.   Mrs. Paulette Ewing will move into a new role focusing on corporate, sponsors, directories and classified as well as provide oversight of marketing the TWHBEA’s trails initiative. 

The IT staff was restructured under an outsourcing agreement to operate pursuant to specific milestones and budget parameters.

Mrs. Nicole Carswell has been reassigned to industry development and educational programs.  She will be working closely with Ms. Kristi Lane and Miss Lori Puckett to execute long-term strategies for the TWHBEA.  The walk this way tour will be discontinued.

Accounts Receivable and Accounts Payable were combined.  Mrs. Brandy Hines will assume this responsibility.

Mrs. Gloria Rambo Walk will continue to provide customer service to walk-in customers during the morning hours. Annette Rodgers, Marilyn Walker, and Natalie Grogan will fulfill those duties during the afternoon hours. 

The telephone operator position will be split among several people and an improved voice response message will be added.

Ms. Kristi Lane will focus on the execution of our 2008 strategic plan approved by the Executive Committee at the October 29th meeting.

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