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Waterfall Hires Marty Irby as Marketing Director



Waterfall Farms is proud to announce the addition to their staff of Marty Irby as the director of sales and marketing for the farm. Irby is the son of Ty Irby and has been involved in Tennessee Walking Horses all of his life.

Irby won his first world championship aboard FDR at the 2003 Celebration, but other champions he has ridden include Carbon Princess, Royal Copy and Pride’s Ringleader. Irby has a degree in communications and public relations from the University of South Alabama and has worked with his father in real estate sales for the last five years.

Waterfall Farm is one of the premier breeding farms in the Tennessee Walking Horse industry. Located in Shelbyville, Tenn., Waterfall offers an outstanding staff including well-respected veterinarian and reproductive specialist Dr. Mike Harry.

“We are pleased to announce that Marty has joined our staff,” said Bill Johnson. “He is a professional addition who will help us help our customers from helping them get the right information about which stud is right for their mare to helping them market their new colts. We are excited about the new position.”

“I would like to extend an invitation to everyone to visit our stallions and our facilities,” said Irby. “Our doors are always open. We have lots of new plans for an exciting future in the walking horse industry. We’d love for everyone to come and be a part of them.”

Irby will not immediately be relocating to Shelbyville, but will be available at 1-800-503-8283.

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